Our story

Nice to meet you.The people behind DevShift.

Three partners, one vision: to build digital products we're proud to put our name on — whether they're yours or ours.

Great software isn't just code. It's a journey.

DevShift was born from a simple belief: from the first spark of an idea to a live product, every step of the way should be guided by expertise, clarity and innovation. We're an Israel-based AI software house — and we're not vendors, we're partners in custom software development.

With over a decade of software development in Israel, launching products and systems, we know how to turn a concept into something market-ready: anticipating challenges, reducing risk and accelerating the path to success. And because we build and operate our own products — RoadProtect and Formalingo — we know exactly what it means to live with the code you wrote, years after launch.

The partners

Three people. One product engine.

Business, technology and engineering — each brings a whole world, and together we build things that work.

Eran Bodokh

Eran Bodokh

CEO & Co-Founder

  • 10+ years of software engineering experience
  • 7+ years leading development teams at startups
  • CTO/VP R&D at multiple startups — led teams of up to 15 developers and shipped 5+ end-to-end AI products
Sapir Shemer

Sapir Shemer

CTO & Co-Founder

  • Systems engineer with deep expertise in high-performance computing and distributed architectures
  • Leads the architecture and AI core of every product we build
  • DevShift co-founder and author of open-source performance and infrastructure tools
Aviel Poliak

Aviel Poliak

VP R&D & Partner

  • Owns the engineering quality of every project — client and in-house
  • Deep experience leading dev teams and shipping production systems
  • Builds systems and infrastructure that hold up under real-world load
12+
years building
40+
products shipped
2
products of our own, live
AI
in every solution

Want to build something with us?

Tell us about your idea and we'll get back to you within one business day.

Let's talk